Giant enterprise ford general motors and the automobile industry alfred d chandler jred on amazoncom free shipping on qualifying offers a selection of writings documenting the growth of the american automobile industry from 1900 through 1957 by various authors. The beginning of general motors general motors is the largest american automakerthe company was founded in 1908 by william c durant this was also the year when major us automaker ford motor . Get this from a library giant enterprise ford general motors and the automobile industry sources and readings alfred d chandler suggested readings p 242. Auto industry giant general motors is trading down about 45 on the day fiat fords total automotive market share fell from 67 in q2 2018 to 62 in q2 2019
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